2. PRIVACY POLICY
Last updated: April 2026
TrueRosa ("we," "us," or "our") is committed to protecting your personal information. This Privacy Policy explains what data we collect, how we use it, and your rights regarding that data.
Information We Collect
When you visit truerosa.com or place an order, we may collect:
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Personal identifiers: name, email address, shipping address, phone number
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Payment information: processed securely through third-party providers (we never store your full card details)
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Order history: products purchased, order dates, subscription status
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Device and usage data: IP address, browser type, pages visited, time on site (collected via cookies and analytics tools)
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Communications: any emails or messages you send to our support team
How We Use Your Information
We use your information to:
- Process and fulfil your orders
- Send order confirmations, shipping updates, and subscription management emails
- Send promotional emails and offers (you may unsubscribe at any time)
- Improve our website and products
- Comply with legal obligations
- Prevent fraud and protect the security of our platform
We do not sell your personal data to third parties.
Sharing Your Information
We share your data only with trusted third-party service providers who help us operate the business, including:
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Shopify — our e-commerce platform
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Payment processors (e.g. Stripe, PayPal, Shop Pay)
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Shipping carriers (e.g. USPS, UPS, FedEx)
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Email marketing platforms (e.g. Klaviyo)
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Analytics tools (e.g. Google Analytics, Meta Pixel)
All third parties are contractually required to protect your data and use it only for the services they provide to us.
Cookies
We use cookies to improve your browsing experience, track site usage, and deliver relevant advertising. You can control cookie preferences through your browser settings. Note that disabling cookies may affect some site functionality.
Meta Pixel and Advertising
We use the Meta Pixel (Facebook/Instagram) to measure the effectiveness of our advertising and to show relevant ads to people who have visited our site. This tool may collect data about your activity on truerosa.com. You can opt out of interest-based advertising through your Meta ad preferences or via the Digital Advertising Alliance at optout.aboutads.info.
Your Rights
Depending on your location, you may have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data
- Opt out of marketing communications at any time (unsubscribe link in every email)
- Opt out of the sale or sharing of personal data (we do not sell data, but you may still submit this request)
To exercise any of these rights, contact us through the website "Contact Us" section.
Data Retention
We retain your personal data for as long as necessary to fulfil orders, comply with legal obligations, and resolve disputes. You may request deletion of your data at any time.
Children's Privacy
TrueRosa is not intended for individuals under the age of 18. We do not knowingly collect personal data from children.
Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated date. Continued use of our website after changes are posted constitutes your acceptance of the updated policy.
